Social media is usually overlooked by SEO professionals. However, it is possible to get your site to rank higher in search results thanks to your activity on social media. Search engines are always looking for innovative ways to index and rank websites and it seems that social media is now taken into consideration. An SEO experiment was conducted to determine how social signs impact rankings. A website that gained a hundred of followers on Google + saw its ranking increase by a little over 14%. Receiving 300 Google + votes caused a site's ranking to increase by almost 10%.
Other social media platforms have an impact on ranking. A site was mentioned in 500 tweets and its ranking went up by almost 3%. Receiving 70 shares on Facebook and 50 likes caused a site's ranking to go up by almost 7%. These numbers can seem negligible, but social signs could actually have a significant impact on the ranking of your site over the long term. You will probably get more shares, likes or followers over the time and your ranking will slowly but surely go up as you develop your presence on social media.
How to Integrate Social Media into Your SEO Strategy - There are many ways where you can integrate social media into your search engine optimization strategy. Some of the most important tips are highlighted below.
1. Include interesting and unique content which will entice people to click and share. 2. Encourage reader comments. 3. Interaction and debate should be encouraged on social media sites and blogs. 4. Guest blogging is an ideal way to increase your brand popularity. 5. Include share, like and other social bookmarking buttons on all your websites. 6. Set up official company accounts on Facebook, Twitter, Google Plus, Pinterest and LinkedIn as they are the main social media sites these days.
3. Another main reason is that websites with a strong social presence will have a better conversion rate and brand loyalty than sites that don't %u2019. A better conversion rate translates to more sales and referrals, perhaps even by word of mouth, a greater brand awareness, positive reviews and inbound links.
Other social networks do not seem to have a significant impact on SEO ranking but you might get good results if a good number of your clients use another social media platform. The most important is to develop a strong presence on social media, which can be difficult if your target audience does not use Facebook or Twitter.
Other social media platforms have an impact on ranking. A site was mentioned in 500 tweets and its ranking went up by almost 3%. Receiving 70 shares on Facebook and 50 likes caused a site's ranking to go up by almost 7%. These numbers can seem negligible, but social signs could actually have a significant impact on the ranking of your site over the long term. You will probably get more shares, likes or followers over the time and your ranking will slowly but surely go up as you develop your presence on social media.
How to Integrate Social Media into Your SEO Strategy - There are many ways where you can integrate social media into your search engine optimization strategy. Some of the most important tips are highlighted below.
1. Include interesting and unique content which will entice people to click and share. 2. Encourage reader comments. 3. Interaction and debate should be encouraged on social media sites and blogs. 4. Guest blogging is an ideal way to increase your brand popularity. 5. Include share, like and other social bookmarking buttons on all your websites. 6. Set up official company accounts on Facebook, Twitter, Google Plus, Pinterest and LinkedIn as they are the main social media sites these days.
3. Another main reason is that websites with a strong social presence will have a better conversion rate and brand loyalty than sites that don't %u2019. A better conversion rate translates to more sales and referrals, perhaps even by word of mouth, a greater brand awareness, positive reviews and inbound links.
Other social networks do not seem to have a significant impact on SEO ranking but you might get good results if a good number of your clients use another social media platform. The most important is to develop a strong presence on social media, which can be difficult if your target audience does not use Facebook or Twitter.
About the Author:
YouTube.com - Social Link Machine is a news review site that reveals the truths & myths by providing a Social Link Machine Review.
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