There was a great deal of logic behind the decision Google made to purchase YouTube for over $1 billion. A number of people had a hard time figuring out why they would invest such a large amount of money in such a new company. Yet Google saw what no one else at the time did.
Every single second of every day, thousands and thousands of minutes worth of video are viewed. Depending on what kind of video you post, it has the potential of going viral. This can drive a substantial amount of traffic to your offers and websites.
But in regard to a sales page, you have to create a video that is not just viral, but is motivating, causing people to want to buy. Here is an overview of what you need to do to create a highly converting sales letter that can help you sell more products every day.
Creating The Best Sales Letter Video - The first step of the process is to understand the benefits of your product, and lay those out in the video itself. Although some people are interested in features, it's what the product will do for them that is the most exciting reason that video sells so well. Some do not like to read sales letters, especially long ones that are written, even those that are crafted by those that charge five figures for their services. Video can use imagery, sounds, and connect with sensory perception in a way that a sales letter simply cannot.
Therefore, when you lay out your sales letter video, it should emulate what you have written in your sales page, you should use a professional speaker to convey this information, and use upbeat music in the background. The combination of all of these effects will help you create a sales letter that people will actually want to watch, motivating them to take out their credit card to make a purchase.
It does seem like a great deal of work, but it's not actually that difficult to do. You can use software like Camtasia, and that will help you create a professional video. If you can also manage to get a professional voiceover, it will greatly increase the amount of sales your product gets.
Every single second of every day, thousands and thousands of minutes worth of video are viewed. Depending on what kind of video you post, it has the potential of going viral. This can drive a substantial amount of traffic to your offers and websites.
But in regard to a sales page, you have to create a video that is not just viral, but is motivating, causing people to want to buy. Here is an overview of what you need to do to create a highly converting sales letter that can help you sell more products every day.
Creating The Best Sales Letter Video - The first step of the process is to understand the benefits of your product, and lay those out in the video itself. Although some people are interested in features, it's what the product will do for them that is the most exciting reason that video sells so well. Some do not like to read sales letters, especially long ones that are written, even those that are crafted by those that charge five figures for their services. Video can use imagery, sounds, and connect with sensory perception in a way that a sales letter simply cannot.
Therefore, when you lay out your sales letter video, it should emulate what you have written in your sales page, you should use a professional speaker to convey this information, and use upbeat music in the background. The combination of all of these effects will help you create a sales letter that people will actually want to watch, motivating them to take out their credit card to make a purchase.
It does seem like a great deal of work, but it's not actually that difficult to do. You can use software like Camtasia, and that will help you create a professional video. If you can also manage to get a professional voiceover, it will greatly increase the amount of sales your product gets.
About the Author:
Smart Blog Networks Bonus is a social media site aimed at uncovering the advantages & disadvantages by providing an insightful review of Blog Content Creation Tool.
Aucun commentaire:
Enregistrer un commentaire