Global Mobile Ad Revenue Doubles In One Year To 19.3 Billion

By Noman Ali


Companies are noting significant growth when it comes to investing in mobile ads. They feel it has the potential for massive growth in the present and the future. With so many smart phones hitting the market, there are a lot of potential customers who are ready to accept and read through numerous mobile ads. The potential is endless and a lot of companies are buying into the concept to start making a positive change in their bottom line.
Mobile ad revenue just reached 19.3B in the year of 2013, which was double from what it was at a year ago. This is tremendous growth and should not be looked down upon because it has incredible potential to continue with its development. Companies believe mobile advertising is going to lead to massive profits down the road. This is why they are continually pumping money into producing more and more mobile ads as time goes on. This trend is going to see significant growth for years to come with the advent and development of smart phones.

Global Revenue Broken Down By Region, North America - $8,100 million (41.9%), Asia-Pacific - $7.525 million (38.9%), Europe - $3.346 million (17.3%), Middle East and Africa - $225 million (1.2%),Latin America $144 million (0.7%)

The report that was released recently by Interactive Advertising Bureau demonstrates the growth that is occurring. There is nothing more important than the bottom line for businesses and this is the road to go for those who want to continually see success.

These ads are constantly being tweaked to gain more out of the market and this progress will not be slowing down any time soon. The entire industry is valued at $500 billion when it comes to the market. Yet, the growth that is taking place at the moment is definitely causing many people to stop and wonder how good mobile ads really are.

A lot of companies are stating they are getting massive returns from mobile ads and this is causing them to pour more money into these ads. The more they make, the more they are willing to trust mobile ads as a source of income for them in terms of advertising.




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