Does Email Marketing Work In 2016?

By Joseph Stan


Since the year 2000 many internet marketers said that the money is in the list, email marketing still rules and is still one of the top ways to build long term income by leveraging the power of email lists. In this article my goal is to give you a few pointers to help you achieve a higher level of success with your marketing efforts. One quick tip that most companies don't do is using email templates, when people see your own professional logo and design they are less likely to delete your emails and so giving you a higher open rate.
One of the worst things you can do is trying to buy email lists, the best contacts are the ones you have gathered yourself. Reason is you know those contacts are targeted to your niche and what you are offering. Buying bulk email lists will only waste your time and your emails will most likely go straight into the spam folder of the recipient. Concentrate only on gathering your own list and build a relationship through emails with that list.

When writing your emails keep the subject line brief and to the point. Concise subject lines are more effective at capturing the reader's attention than wordy ones. If a long subject line is unavoidable, at least lead with the most relevant information so that is doesn't get truncated upon delivery.

Adding someone to your mailing list, without their permission, is downright wrong. If you send your email to people that didn't agree to receive it, you can make them a little irritated. That can tarnish your image. If your email provider receives numerous complaints, they may decide to drop you as a client.

Hopefully these email marketing tips can give you a few ideas on what to do and what not do when it comes to marketing using emails. If you apply these tips it will most likely help you get better results with your business and get you more eyeballs to your business, opportunity or product.




About the Author:



Aucun commentaire:

Enregistrer un commentaire