Promoting your products and services using email marketing is one of the most effective strategies available to us as business owners. But if you want to be successful using email, you need to get as many people as possible to open your messages. That's the job of your email's subject line, but unfortunately, many people don't have a clue about how to write the kind of subject lines that virtually force people to read their messages.Your subject line is the most critical part of your email message. It's the headline that people make a judgement on to decide whether they are going to open your message or not.
Using compelling subject lines that promise a result or benefit for reading further are the secret weapon top marketers use to sell their products and services. And if you can add in other factors such as curiosity and controversy, you're going to increase your open rate even more.
Using compelling subject lines that promise a result or benefit for reading further are the secret weapon top marketers use to sell their products and services. And if you can add in other factors such as curiosity and controversy, you're going to increase your open rate even more.
